Content Curation Gets Its Day on the Catwalk

BeautyCon, an annual fashion and beauty summit for internet influencers, will kick off in New York this year with a partnership with ELLE magazine. While this may not seem like news you really care about as a content enthusiast, it is important to note the role content curation will play in this fashion festival.

ImageYou Better Work…content curation.

BeautyCon and ELLE are partnering on Content Curation, marking a rare situation in which an old-hat, print magazine with some internet presence is teaming with an up-and-coming internet-based event in the area of digital curation. 

“We are excited to work with BeautyCon, a first-mover in the important blogger/vlogger space…At ELLE, we are inspired by what’s new and what’s next, and that is what BeautyCon is all about.”

– Kevin O’Malley, Senior Vice President, Publisher & Chief Revenue Officer of ELLE

Could this team approach to content curation be a trend that catches fire? 

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